Our Story

Founded by Rachel Rutt in 2020, RUTT is an Australian luxury knitwear and resort wear brand based on a simple philosophy of quality, gentleness and care in each and every aspect of our knitted and crochet bags, hats and bikinis. 

'Model, artist, and master craftswoman Rachel Rutt's line of clothing and accessories' (Vogue Australia) is founded through a love of slow-fashion, thoughtful hand-making, and heritage craftsmanship.

Responding to her many years working in the fashion industry and observing the rampant culture of fast disposability, Rutt chooses instead to work closely with a small network of artisans in India, Australia, and Peru, to create each unique piece of our range. 

Explosive in colour, our limited edition pieces challenge traditional parameters of textiles through the use of highest quality, local, dead stock, recycled and innovative yarns. 

You can discover the processes and the people behind each product in our newsletter.

Rachel Rutt was born in Hong Kong and raised in Japan before migrating to Australia as a teenager. It was in her first year of living and assimilating to life in Sydney that she was taught hand knitting as a therapeutic and meditational device. Her love of hand craft alongside a career as a model, artist and designer led her to launch RUTT Australia as a knitwear and crochet specialised brand. 

RUTT Australia has appeared in Vogue, Sports Illustrated, Harper’s Bazaar, WWD, Marie Claire, 10, Russh, Elle, and more.